每(mei)經AI快訊(xun)，有投資者在投資者互動平臺提(ti)問(wen)：和其他公司相(xiang)比，公司的核心競爭力在哪里？

真愛(ai)美家（003041.SZ）11月28日在(zai)投資(zi)(zi)者互(hu)動平(ping)臺表示，公(gong)(gong)(gong)(gong)司(si)(si)(si)核心優(you)(you)(you)(you)勢如下：一、客戶資(zi)(zi)源優(you)(you)(you)(you)勢。經過(guo)多(duo)年發(fa)展，公(gong)(gong)(gong)(gong)司(si)(si)(si)憑(ping)借(jie)穩定的(de)(de)(de)產(chan)品(pin)質量、豐富的(de)(de)(de)產(chan)品(pin)種(zhong)類及(ji)多(duo)變的(de)(de)(de)花型(xing)風格獲得了(le)(le)中(zhong)東、非洲、歐美等(deng)(deng)毛(mao)(mao)毯(tan)(tan)主流市場(chang)消(xiao)(xiao)費者的(de)(de)(de)廣泛認可(ke)(ke)，且市場(chang)范圍仍在(zai)不斷(duan)擴大(da)(da)。二、產(chan)品(pin)質量和(he)(he)品(pin)牌優(you)(you)(you)(you)勢。在(zai)行(xing)業(ye)內(nei)，公(gong)(gong)(gong)(gong)司(si)(si)(si)具有(you)(you)領先的(de)(de)(de)質量控(kong)(kong)制(zhi)(zhi)(zhi)體系，公(gong)(gong)(gong)(gong)司(si)(si)(si)毛(mao)(mao)毯(tan)(tan)產(chan)品(pin)主要技(ji)術指(zhi)標如色(se)牢度(du)參數（光照(zhao)、摩擦、干洗(xi)等(deng)(deng)）、抗拉強(qiang)度(du)、耐磨性、花型(xing)圖案等(deng)(deng)技(ji)術指(zhi)標均優(you)(you)(you)(you)于(yu)國(guo)內(nei)產(chan)品(pin)，達到(dao)國(guo)際(ji)先進水平(ping)。三(san)、研發(fa)設計優(you)(you)(you)(you)勢。公(gong)(gong)(gong)(gong)司(si)(si)(si)擁有(you)(you)一支實力強(qiang)大(da)(da)、專業(ye)結構合理的(de)(de)(de)研發(fa)設計隊(dui)伍(wu)，為(wei)保持(chi)公(gong)(gong)(gong)(gong)司(si)(si)(si)的(de)(de)(de)持(chi)續(xu)研發(fa)能(neng)力，公(gong)(gong)(gong)(gong)司(si)(si)(si)還(huan)設立了(le)(le)毛(mao)(mao)毯(tan)(tan)功(gong)能(neng)研究院、省級(ji)技(ji)術研究中(zhong)心和(he)(he)博士后(hou)工作站等(deng)(deng)多(duo)方(fang)(fang)向的(de)(de)(de)科研平(ping)臺，致力于(yu)各類新(xin)型(xing)功(gong)能(neng)性毛(mao)(mao)毯(tan)(tan)的(de)(de)(de)研發(fa)并取得了(le)(le)顯著(zhu)(zhu)成(cheng)果，也為(wei)公(gong)(gong)(gong)(gong)司(si)(si)(si)新(xin)產(chan)品(pin)推廣和(he)(he)市場(chang)消(xiao)(xiao)化(hua)打下堅(jian)實的(de)(de)(de)基(ji)礎。四、成(cheng)本控(kong)(kong)制(zhi)(zhi)(zhi)優(you)(you)(you)(you)勢。公(gong)(gong)(gong)(gong)司(si)(si)(si)長期注(zhu)重成(cheng)本控(kong)(kong)制(zhi)(zhi)(zhi)，建立了(le)(le)全面的(de)(de)(de)成(cheng)本管理體系。在(zai)生產(chan)方(fang)(fang)面，公(gong)(gong)(gong)(gong)司(si)(si)(si)堅(jian)持(chi)精益生產(chan)管理作為(wei)企業(ye)的(de)(de)(de)發(fa)展模(mo)式，不斷(duan)的(de)(de)(de)挖(wa)掘(jue)潛能(neng)消(xiao)(xiao)除(chu)浪費，不斷(duan)的(de)(de)(de)從技(ji)術、設備等(deng)(deng)方(fang)(fang)面著(zhu)(zhu)手改善(shan)生產(chan)管理流程(cheng)。在(zai)采購方(fang)(fang)面，公(gong)(gong)(gong)(gong)司(si)(si)(si)將(jiang)供(gong)應商、制(zhi)(zhi)(zhi)造、倉儲、配送(song)和(he)(he)客戶等(deng)(deng)有(you)(you)效地(di)組織在(zai)一起貫穿(chuan)于(yu)產(chan)品(pin)制(zhi)(zhi)(zhi)造、銷售(shou)的(de)(de)(de)整個流程(cheng)，生產(chan)效率高(gao)，有(you)(you)效地(di)控(kong)(kong)制(zhi)(zhi)(zhi)了(le)(le)存貨持(chi)有(you)(you)成(cheng)本。另外，公(gong)(gong)(gong)(gong)司(si)(si)(si)是國(guo)內(nei)毛(mao)(mao)毯(tan)(tan)行(xing)業(ye)的(de)(de)(de)龍頭企業(ye)之一，兩家子公(gong)(gong)(gong)(gong)司(si)(si)(si)合計年產(chan)能(neng)超(chao)4萬噸，可(ke)(ke)以滿足地(di)區大(da)(da)客戶的(de)(de)(de)規(gui)模(mo)需(xu)求，規(gui)模(mo)優(you)(you)(you)(you)勢也降低了(le)(le)公(gong)(gong)(gong)(gong)司(si)(si)(si)毛(mao)(mao)毯(tan)(tan)產(chan)品(pin)的(de)(de)(de)單位成(cheng)本。

(記者 陳鵬程)

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